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Cheerleading Magnate and Conservative Publisher Jeff Webb Dies Aged 76

A speaker in a red plaid suit delivers a presentation on stage, holding notes, with a blue background and spotlight focused on him.

A speaker in a red plaid suit delivers a presentation on stage, holding notes, with a blue background and spotlight focused on him.
Conservative publisher and cheerleading magnate Jeff Webb speaking at a Turning Point USA conference. Credit: Wikimedia Commons

Jeff Webb, a conservative media owner and longtime associate of Charlie Kirk, has died at the age of 76.

Webb owned and published right-leaning outlets Human Events and The Post Millennial, both of which have played a role in shaping conservative political coverage in recent years.

He was also heavily involved in Turning Point USA, regularly appearing at events and supporting younger activists within the movement.

His death was confirmed by The Post Millennial. It was reportedly the result of falling while playing Pickleball.

In addition to his political media involvement, Webb built a business career in the cheerleading industry.

He founded Varsity Spirit in 1974, which grew into one of the largest organizations in the U.S. focused on competitions, training camps, and events.

Webb also launched the International Cheer Union, a governing body that expanded the sport internationally and now operates across more than 100 countries.

Turning Point USA said in a statement that Webb was “a visionary who helped shape generations of young leaders and believed deeply in the power of community and country.”

“A dear friend to Turning Point USA and Charlie,” they wrote on X. “He will be greatly missed.”

Webb also authored the book American Restoration: How to Unshackle the Great Middle Class, outlining his views on economic policy and American society.

“We may have lost a future president,” he said in an interview with Real America’s Voice following Charlie Kirk’s assassination last September.

”Charlie Kirk had it all, charisma, faith, respect for everyone. Now, in his absence, tens of thousands of new chapters are rising. His legacy is just beginning.”

He is survived by his wife, Gina Webb, along with his children and grandchildren.

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